Customer Service Practitioner
A Customer Service Practitioner is the face and, in many cases, the first point of contact a customer has with a company. The apprentice’s raison d’être, as a Customer Service Practitioner, will be getting to know their customers and clients and resolving any problems with high-quality products and services delivered from the workplace, digitally or by travelling in person to the customer’s location. Their interactions may be one-time events, resolving one-time anomalous problems, or they could be more routine, dealing with orders, payments, transfers, offering guidance and support, sales, after care, service recovery or gaining information for the company by attaining customer feedback. As a Customer Service Practitioner, the number of industries an apprentice could work in is practically unlimited, from manufacturing to marketing, civil engineering to the civil service.
IT Technical Salesperson
An IT Technical Salesperson will specialise in the promotion and sale of technical products and services. They will have a vast amount of knowledge about IT and the specific products and services of the company they work for. They will also be able to promote and upsell in a range of situations.
Customer Service Specialist
A customer service specialist is a role designed to be a ‘professional’ for direct customer support within any and all sectors and organisation types. The role requires you to be an advocate of Customer Service, acting as a point of contact for more complex or technical customer service requests, complaints, and queries.
An apprentice looking to take on the role of the Customer Service Specialist will often develop into a position of being the escalation point for complicated or ongoing customer problems. As an expert in your organisation’s products and/or services, you will share your knowledge with your wider team and colleagues.
A Sales Executive is a salesperson working in either the Business to Business or Business to Consumer markets with a responsibility to sell a specific product line or service. They plan their sales activities, lead the end-to-end sales interaction with the customer and manage their sales internally within their organisation. They will be responsible for retaining and growing a number of existing customer accounts, and generating new business by contacting prospective customers, qualifying opportunities and bringing the sales process to a mutually acceptable close.
The primary role of a digital marketer is to define, design, build and implement digital campaigns across a variety of online and social media platforms to drive customer acquisition, customer engagement and customer retention. A digital marketer will typically work as part of a team and they will have responsibility for some of the straightforward elements of the overall marketing plan or campaign. The marketer will work to marketing briefs and instructions and will normally report to a Digital Marketing Manager, a Marketing Manager or an IT Manager.